Why Isn't My Listing Selling?
It’s no secret that today’s real estate market has seen a lot of changes over the past 3 years. Interest rates, available inventory, and pricing-right for the market area are all important variables in this equation.
An often overlooked, yet very important tactic is preparing the home for the market prior to photos and listing of the property. Timing, seller interest in prepping the home, and access to up-to-date furnishings, art, and accessories all play an important role, and not taking these things into consideration, can result in a listing languishing next to its well-prepared competition. And we all know that a listing that sits creates less, and less, demand the higher the DOM number rises. Not to mention, the cost of keeping the home running with heating/air conditioning, insurance, electricity, maintenance, and the list goes on.
Not an ideal scenario on the above stats.
Studies show staged homes sell faster and for more money than homes that “wing it” with regard to preparing the dream for their buyers. A small investment in staging, in most cases, provides a great return, provided the home is priced correctly for its market area.
This mid-town Houston home was 8 DOM.
Some people may say, “I live here, I can’t take out all my furnishings and bring in all new things.” That is where Occupied Home Staging comes into play. Our staging professional will evaluate the home either in person or via remote video or photos, and provide a detailed written report with staging recommendations for each room. At that point, the do-it-yourself-type seller will jump in and take the ball forward implementing the recommendations. A second option is to have Just Beautiful Home Interiors return to the property and hands-on stage each room, making it photo ready. Staging rentals such as art, accessories, throw pillows, lamps, etc. are provided to update the look of listing.
See the before and after Occupied Home Staging transformations below.
Photos to the left show the rooms staged. Photos to the right are before staging.
Why leave your listing to chance? A professional staging eye can make a difference in DOM.
Email, text, or call today, to see how Occupied Home Staging can benefit your listing.
To take the next step in preparing professional, enticing, and profitable listings:
Call or Text 281-460-6407 for more information.